Tallow has been something on my mind this last year, and it seems to be on others as well. I’ve been wanting to fill the white space of tallow in the beauty industry outside of direct to consumer brands. Thinking of combining a beautiful interior design conscious aesthetic with a tallow product that can comfortably sit on the shelves of Sephora and Nordstrom and the like, as well as Target and Amazon.
I was listening to the Glossy Podcast and they predicted here that tallow would be a trend for 2025. This idea of merging tallow and traditional beauty retail feels like it’s been in my head for so long and it was exciting to hear it spoken out loud by someone else as well.
We’ve been working on a ProTallow Body Buttercream for the last few months that feels like frosting for your skin. I’m so excited for it to come to life soon!
Have you tried tallow yet? If not, would you be willing to give it a try?
xx
Aubree